Leader
Summer 2022
Ometria combines the data capabilities of a CDP with a cross-channel marketing and experience orchestration platform, letting retail marketers create relevant experiences throughout the customer journey.
Find out more
Ometria’s Customer Data & Experience Platform makes it possible to deliver relevance to every customer at scale.
Personalization-first campaign builders
Create advanced audience segments and enhance your messages with 1:1 dynamic content
Cross-channel journeys
Target shoppers with personalized messages across email, SMS, push, on-site and more
AI-powered insights
Leverage predictive insight into shoppers’ behavior, tastes and preferences for ultimate relevance
Ometria eliminates the blockers that hold CRM teams back when bringing their marketing campaigns to life.
Data in your hands
No need to rely on other teams for your data needs with Ometria’s in-built retail CDP
In-depth customer analysis and reporting
Ometria’s flexible customer insights and reporting give you the answers you need in a matter of clicks
Easy-to-action insight
Build advanced customer segments and action them in your campaigns in a flash
Ometria gives CRM teams confidence in reaching their growth goals.
CRM strategy optimization
AI-supported strategy guidance that highlights the biggest opportunities for segments, campaigns and channels
Testing and optimization tools
Easily improve your campaign performance through a/b testing and campaign optimization
A team of experts
Ometria partners with you, offering team of retail experts and specialists to guide you to success
What’s inside?
– Introduction
– Next-generation retail CX
– Delivering next-generation CX
– Customer data and experience platforms: a deep dive
– The buying process
– What outcomes do Customer Data and Experience Platforms drive?
– Core capabilities and considerations
– CDXP RFP checklist
– Final considerations
Take the first step toward smarter customer marketing