The Customer Data &
Marketing Platform
Built for Retailers

Ometria combines the data capabilities of a CDP with a cross-channel marketing orchestration platform, letting retail marketers create relevant experiences throughout the customer journey.

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Take the first step towards smarter customer marketing

The best customer experiences come from purpose-built tools, and Ometria’s Customer Data and Marketing Platform is the expert solution for retailers, that will take your brand’s marketing to the next level.

Still not convinced? Book a demo and see Ometria in action today.

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Give your customers next-level experiences

Ometria’s Customer Data & Marketing Platform makes it possible to deliver relevance to every customer at scale.

Personalization-first campaign builders

Create advanced audience segments and enhance your messages with 1:1 dynamic content

Cross-channel journeys

Target shoppers with personalized messages across email, SMS, push, on-site and more

AI-powered insights

Leverage predictive insight into shoppers’ behavior, tastes and preferences for ultimate relevance

Get your CRM strategy to market faster

Ometria eliminates the blockers that hold CRM teams back when bringing their marketing campaigns to life.

Data in your hands

No need to rely on other teams for your data needs with Ometria’s in-built retail CDP

In-depth customer analysis and reporting

Ometria’s flexible customer insights and reporting give you the answers you need in a matter of clicks

Easy-to-action insight

Build advanced customer segments and action them in your campaigns in a flash

Unlock better CRM performance

Ometria gives CRM teams confidence in reaching their growth goals.

CRM strategy optimization

AI-supported strategy guidance that highlights the biggest opportunities for segments, campaigns and channels

Testing and optimization tools

Easily improve your campaign performance through a/b testing and campaign optimization

A team of experts

Ometria partners with you, offering team of retail experts and specialists to guide you to success

Here’s how
we’ve helped
ecommerce brands
increase their
CRM revenue

“In our first year with Ometria our email revenue has grown twice as quickly as the overall business.”

Spencer Wong
Head of Digital Experience at MADE

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Using Ometria’s AI via Predictive Segmentation, Feel Unique saw a 95% uplift in revenue per email.

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The heritage shoe brand tested an advanced segmentation framework to encourage loyalty and repeat purchase and reaped the rewards; revenue shot up by 30% and orders increased by 28%.

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Adding SMS to existing workflows resulted in 28% more orders from the group who received SMS messages, and a 17% increase in revenue per customer.

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Introducing: The Ometria Co-Marketer™

The Co-Marketer™ is the intelligent core of the Ometria platform. Powered by data science and trained on over 20 billion retail touchpoints, it powers functionality that accelerates CRM performance by helping teams bring better experiences to their customers, faster.

95%

uplift in email revenue

70%

increase in revenue from
returning customers