For 10 years we have been creating a community for Retail Marketers to get together and share tales of success, best practices, and strategies for elevating customer experience to new heights. In this hub you can find different experiences, advice and learnings from the best minds in retail to help you create marketing strategies built for customer retention. Enjoy each and every talk from Lifecycle 2023 and find out what makes for a resilient retailer.
The rise of the retail marketer
Lifecycle23’s Keynote speaker, Jason Beckley reflects on his years of experience transforming retail brands with ‘The rise of the Retail Marketer’. Find out why retail marketers are already equipped to transform the current landscape.Watch now
Adaptability, agility and ripping up the rule book
Reframe customer engagement and put entertainment at the forefront during tough trading conditions, Footasylum’s Head of Digital Trade, Joe Turner demonstrates why now’s the time for ‘Adaptability, agility and ripping up the rule book’.Watch now
Find out what it means to be human in the era of AI with one of Lifecycle’s keynotes from CEO & Founder of Ometria, Ivan Mazour. Understand how marketers get to keep their humanity while harnessing the efficiencies of AI to make their lives easier and customer experiences smoother.Watch now
What’s happening with email engagement?
During this panel with Hotel Chocolat, Steve Madden and Fred Perry, leading retail experts delve into engagement trends across the industry, why email alone doesn’t cut it any more, and creative ways that brands drive greater engagement.Watch now
How to strengthen customer advocacy during tough times
Find out what customer advocacy means in practice for retail marketing experts across fashion, haircare, and beauty industries. Hear how brands like Davines and The Fold keep their customers loyal even during a harsh climate.
Rebranding NOTHS: Remaining relevant in an age of change
Watch Emilie Mouquot, VP of Marketing at Not on the High Street, reflect on why it’s important for brands to be bold in an age of change and how she and the team navigated the recent Not on the High Street rebrand.
Fireside chat – Is retention the secret to resilience?
Watch the fireside chat with Emma Bridgewater and Secret Sales on why retention is such a powerful way to make your retail marketing strategy more resilient.Watch now
Lifecycle Wrap Up
Find out why industry-leading retail marketers come to Lifecycle and what you can expect to learn from the day.Watch now
Here for a good time not a long time? Check out the highlights from Lifecycle23.Watch now