You shouldn’t have to be a data analyst to use a Customer Data and Experience Platform.
Tired of Bloomreach’s unnecessary complexities?
Find out how Ometria cuts out time-draining tasks to offer an intuitive, retail-first platform that drives lasting revenue.Book a Demo
Bloomreach has a powerful platform, but it comes with a steep learning curve. Users struggle to utilize its capabilities and often have to outsource technical expertise, resulting in a lengthy and frustrated time-to-value. In practice, this means teams are stuck churning out the more simplistic ‘BAU’ tasks instead of getting strategic with their customer base.
Customers who came from Bloomreach reported:
• Complicated features and reports
• Lengthy integration
• Lack of retail-focus within the Product Roadmap
• Hard limits to support and strategic growth plans
Plan and launch your most profitable campaigns twice as fast, increasing customer loyalty and CRM revenue with personalized marketing messages all throughout the customer journey.
Our platform combines the data unification and customer insight of a CDP with an experience platform, letting retail marketers easily and efficiently create experiences their customers love across email, mobile, on-site, social, direct mail and more.
“Our decision to re-partner with Ometria was twofold. We needed a proactive partner able to help us spot hidden revenue opportunities. But we also needed agility and speed to market within our campaign creation and deployment. We know from experience that Ometria delivers on both of these fundamentals. It also helps that their new product Architect is there to automate opportunity-spotting for us.”
Bronwen Foster-Butler, Chief Marketing Officer at Finisterre
Delivered by retail experts, Architect is actionable retail-specific AI with a human touch. The insights and predictions run in real-time, using 5 proprietary AI algorithms, and a unique dataset of 30bn retail touchpoints.
Architect identifies which audiences are most valuable, how to best target them, which approaches and strategies will drive growth, revenue, and lifetime value and predict what the business-impact and results of each one will be.