Why you should
choose Ometria
over Emarsys

Upgrade to a best-in-class solution that has the needs of modern retail marketers at its core.

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Emarsys
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Retail Brands Forever

We believe the best customer experiences are made with solutions that are purpose-built for retail.

That’s why retail and ecommerce brands choose Ometria – and stay with us.

The customer data and marketing platform for retail

Many retailers – from established household names to fast-growth ecommerce brands –
have chosen to replace Emarsys and upgrade to Ometria and have stayed with us. Here’s why:

A complete best-in-class platform that’s continually innovating

Ometria is built to give marketers all the tools they need to produce incredible personalized customer experiences within one platform, with no need for modular add-ons. We are continually investing in building new functionality, tools, and integrations as our customers’ needs change.

A retail-specific solution, built with all channels in mind

Right from the beginning, Ometria was built with retailers in mind. As a result, our platform is built to help retail marketers to easily create complete marketing campaigns across email, SMS, social media, push notifications, and more. Coordinate consistent cross-channel customer journeys with Ometria’s intuitive marketing orchestration.

Customers at the heart
of what we do

Not only do we ensure you have all of your real-time customer data at your fingertips, but we work closely with you to ensure you reach your revenue goals. Our Retail Success Model gives you a customized plan based on your customer data to ensure you have an action plan built for success.

Hear from our customers
MADE.COM is one of the major success stories of European retail, achieving market-leading growth at even the most turbulent of times for the retail sector.
Central to MADE’s success is its customer-focused approach to innovation, and the brand is renowned for leading the way when it comes to the customer experience.
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“We were looking for a partner who could give us the ongoing strategic support and direction, as well as the platform functionality that we needed to succeed. As our supplier in EMEA, Ometria gave us the confidence that they could be the partner we needed for our US team.”

The Ometria Retail Success Model™

Our Retail Success Model™ is a first-of-its-kind data science model for driving CRM growth in retail. It combines four proprietary AI algorithms that analyze a retailer’s CRM performance and delivers a bespoke marketing plan for reaching their revenue goals.

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Speak to the Ometria team today!

Book a Demo

Take the first step toward smarter customer marketing

Having Ometria has completely transformed our approach to CRM.
Credence Pym, CRM Manager at Sigma Sports

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