Marketing channels
Direct mail
Welcome to a new generation of data-driven direct mail – use CDP-powered customer insight to efficiently target shoppers through their (real life) mailboxes as well as their digital ones.
Seamlessly integrate direct mail into your automated journeys
Surprise and delight your customers by incorporating personalized direct mail into your campaigns.
Laser-focus your direct mail spend on the shoppers that matter
Create finely tuned direct mail audiences in Ometria to avoid wasted spend on customers that can be activated on cheaper channels.
Use CDP-powered insight to build audiences and personalize
Take a data-driven approach to creating direct mail audiences, with sophisticated segments and personalized product recommendations synced directly from the Ometria platform.
Explore other channels
Create and deliver incredible experiences across all customer touchpoints with Ometria's cross-channel marketing platform.