Create marketing experiences your customers love

AI-powered customer insight and cross-channel marketing, by Ometria

The customer marketing platform for retailers

Ometria gives marketers the ability to create personalised experiences throughout the customer journey.

Customer data platform (CDP)

Ometria brings together data from all customer touchpoints to build a unified profile of each shopper. Learn more

Customer intelligence

Cross-channel marketing

We believe the best customer experiences are made with tools that are purpose-built for the job. With Ometria, you'll get:

Focused innovation

We build solutions that make retail marketers' lives easier and their customer experiences better.

Expertise at every touchpoint

We pride ourselves in knowing the retail landscape inside out.

Specialist AI

We've spent years developing algorithms trained to understand and predict shoppers' tastes and behaviour.

Green People increases repurchase rate by 33% using AI-based predictive replenishment.

The 4 distinct marketing challenges of being an online food and drink retailer The common thread Spotlight: Proving the ROI of offline campaigns with Sarah Chapman What 3 top retailers are focusing on in 2020 Why we’ve changed up our look for 2020 See everything

Posted 20th February 2020

6 minute read

The common thread Spotlight: How to create an immersive customer journey online with 31DOVER

Alegria Adedeji

Senior content writer

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Having Ometria has completely transformed our approach to CRM.

Credence Pym,

CRM Manager at Sigma Sports