The customer

data & experience

platform for retail

Create unforgettable customer experiences on every channel, powered by AI. Meet Ometria: the CDXP tailor-made for retail brands.

Powering
best-in-class brands

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Precision-built for retail

marketing teams

Ometria combines a specialist retail customer data platform with cross-channel experience orchestration and delivery, for teams to move fast and grow revenue faster.

Steve Madden x Ometria

"On day zero we were able to unlock insights that our business has never had before”


– Hannah Sinclair

Director of DTC Retention Marketing & CRM

27
%

increase in
repeat rate

15
%

increase in customer
win-back

33
%

increase in lead conversion

Individually personalized experiences on every channel

From email to SMS, on-site to in-store, social audiences to app push and beyond – Ometria powers experiences that customers love across every touchpoint.

Ometria Architect

Discover your next big growth opportunity

Explore Architect – an AI-powered strategic

insights product for retail marketing leaders.

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The customer experience

engine powering industry-leading retail brands

18
%

Repurchase rate increase

430
%

ROI

$3.5
M

Net present value

25
%

Team efficiency

gained

Aggregate figures taken from Total Economic Impact

(TEI) report by Forrester

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Marni Dasanjh
Head of Social Commerce, Fred Perry

"The insight we gained from Ometria really is gold dust to us. The commercial results we’re seeing are really pleasing to see, and show that we are on the right track.”

18%
increase in 12-month customer repeat rate
Brooke Camarda
Head of Ecommerce Analytics

"As soon as we got the keys to the platform, we were just able to immediately manage, execute and sync audiences across our email, SMS, push and even social campaigns."

27%
Repeat Rate
Nicola Young
Head of CRM

"Ometria's predictive segmentation tool has allowed us to enhance segmentation based on a complex algorithm, and these results are very exciting to see!"

10.8%
uplift in AOV from email channel
Amy Harman
Head of CRM, Loyalty & Subscriptions, Hotel Chocolat

"Ometria are very much part of the CRM team. We work with them on our strategies, we work with them on new ideas and opportunities, and frankly, without them we wouldn’t be able to deliver what we do."

56%
growth in email contribution to online revenue year over year
Laura Hickey
Senior CRM Manager, Interflora

"Using Ometria has had a significant impact on our ability to send relevant marketing messages to our customers and allowed us to make the business case for further investment in the CRM strategy.”

4x
increase in revenue from automated campaigns

The industry-leading customer data and experience platform

Ometria is recognized as a leader in retail technology

G2 high performer spring 2024
G2 easiest to do business with spring 2024
G2 high performer Europe spring 2024
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“We are so happy to be working with Ometria. We needed a future-proof solution that would allow us to innovate and could keep up with our scaling business.”

Courtney Conway
Director of Retention
Speak to our expert team about your customer experience growth journey
Join industry leaders in choosing Ometria to power your customer marketing.