Ometria vs. Bloomreach

Features without the friction

While Bloomreach teams drown in unnecessary complexity slowing down time to market, Ometria customers enjoy a solution that works from day one with the only CDXP designed specifically for retail marketers and merchandisers. 

Find out how Ometria can help you get the job done faster to deliver slick brand experiences that increase conversion, CLV and CRM revenue.

Join the movement from Bloomreach to Ometria

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Avoid the steep Bloomreach learning curve

Bloomreach has a powerful platform, but marketers and merchandisers struggle to utilize its capabilities and often have to outsource technical expertise, resulting in a frustratingly lengthy time-to-value.

Customers who moved from Bloomreach reported:

• Lengthy integrations

• Complicated features and reports

• Needed tech support to deliver campaigns

Retail expertise at every step of your journey

Every member of your Ometria team – from onboarding to account management to customer support – is a retail specialist so you can be sure your CDXP is at the forefront of retail innovation. 

Customers who moved from Bloomreach reported:

• Slow service

• Lack of retail-focus within the product

• Hard limits to support and strategic growth plans

“Our decision to partner with Ometria was twofold. We needed a proactive partner able to help us spot hidden revenue opportunities. But we also needed agility and speed to market within our campaign creation and deployment. We know from experience that Ometria delivers on both of these fundamentals. It also helps that their new product Architect is there to automate opportunity-spotting for us.”

Why Finisterre chose Ometria over Bloomreach
Bronwen Foster-Butler, Chief Marketing Officer at Finisterre
Finisterre x Ometria

G2 users consistently rate Ometria above Bloomreach

G2 ratings of Ometria and Bloomreach

Why retailers choose Ometria over Bloomreach

Industry-leading retailers left overly-complicated tech behind and unlocked exciting new possibilities when they switched from Bloomreach to Ometria.

Ometria

“Ometria is very user friendly, regardless of previous experience with CRM platforms. Our designers are able to build email campaigns quickly using Ometria’s templates and we’re able to operate at a much higher speed than before.”

Jessica Herbert-Maynard

CRM Manager at EGO

Ometria

“Finding a partner with proven expertise taking their clients to that next level of growth was crucial and Ometria’s retail-expertise really shone through. We’re very excited for this next chapter!”

Jamie Evans

Head of Ecommerce at Jaded London

What is Ometria's Architect?

Delivered by retail experts, Architect is actionable retail-specific AI with a human touch. The insights and predictions run in real-time, using 5 proprietary AI algorithms, and a unique dataset of 30bn retail touchpoints.

Architect identifies which audiences are most valuable, how to best target them, which approaches and strategies will drive growth, revenue, and lifetime value and predict what the business-impact and results of each one will be.

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Speak to our expert team about your CRM growth journey

The industry-leading CDXP

Ometria is recognized as a leader in retail technology

G2 high performer spring 2024
G2 easiest to do business with spring 2024
G2 high performer Europe spring 2024