Discover everything you need to know to understand CDXPs, evaluate and compare your tech options, and ultimately find the best fit for your brand.
1. Introduction
2. Next-generation retail CX
3. Delivering next-generation CX
4. Customer data and experience platforms: a deep dive
5. The buying process
6. What outcomes do Customer Data and Experience Platforms drive?
7. Core capabilities and considerations
- CDXP RFP checklist
8. Final considerations