Ometria vs. Salesforce Marketing Cloud
Salesforce complexity sabotages success
Don't fall down the path of 12+ month implementations and steep learning curves. Enjoy rapid time to value and onboard with Ometria in an average of 10 weeks, with the only CDXP designed specifically for retail.
Join the movement from Salesforce to Ometria
A solution that works from day one
Salesforce is a complex ecosystem involving an overwhelming learning directory and certification system. With Ometria's dedicated onboarding team, your marketing team will be up and running with actionable retail insights to deliver slick brand experiences that increase conversion, in record time.
Salesforce Marketing Cloud customers get frustrated with:
• Spending time and money maintaining Salesforce
• Ticketed support with 2-day turnaround as standard
• Inconsistent account support
Laser focus on retail success
The breadth of Salesforce comes with a bloated feature set making usability a distant dream. Unlike Salesforce, Ometria's products are solely focused on innovation in retail-specific use cases.
Salesforce Marketing Cloud customers get frustrated with:
• Clunky, dated user interface
• Hurdles to add new data sources
• Data complexity
“The integration with Ometria was seamless and pretty much effortless. We had a tight deadline because our previous supplier weren't willing to extend our contract, so we needed to go live within five weeks, and we managed to hit that timeframe with the support of the Ometria team.”
G2 users consistently rate Ometria above Salesforce
Why retailers choose Ometria
Industry-leading retailers left overly-complicated tech behind and unlocked exciting new possibilities when they switched to Ometria.
“Oh, it’s so easy. As soon as we got the keys to the platform, we were just able to immediately manage, execute and sync audiences across our email, SMS, push and even social campaigns. All through Ometria, we’re able to get a much clearer picture of the customer psyche and overall customer lifecycle.”
Brooke Camarda
Head of Ecommerce Analytics at Steve Madden
“We were impressed with the speed that Ometria could work at and the support we received throughout the process. We were able to see value and begin to see ROI within a very short window.”
Cat Evans
Global Marketing and CRM Director at Tech21
What is Ometria's Architect?
Delivered by retail experts, Architect is actionable retail-specific AI with a human touch. The insights and predictions run in real-time, using 5 proprietary AI algorithms, and a unique dataset of 30bn retail touchpoints.
Architect identifies which audiences are most valuable, how to best target them, which approaches and strategies will drive growth, revenue, and lifetime value and predict what the business-impact and results of each one will be.
The industry-leading CDXP
Ometria is recognized as a leader in retail technology
"We are so happy to be working with Ometria. We needed a future-proof solution that would allow us to innovate and could keep up with our scaling business."
