Ometria vs. Emarsys
Stuck with a legacy platform that slows your team down?
Discover how Ometria gives retail marketers the speed, innovation, and independence to drive real CRM growth.
Join the movement from Emarsys to Ometria
Launch personalized campaigns in minutes, not weeks
Your marketing team shouldn't need developers to build segments, add custom attributes, or launch campaigns.
Ometria gives marketers complete independence – create sophisticated behavioral segments and customer journeys without developers or technical workarounds.
A platform that understands retail
Legacy platforms trapped in enterprise ecosystems can't keep up with modern retail.
Ometria is purpose-built for retail and continuously evolving – AI-powered recommendations, predictive insights, and real-time behavioral triggers that help you stay ahead.
Partner with retail experts
Unintuitive interfaces and reactive support leave marketing teams stuck waiting on developers and CS tickets.
Ometria provides dedicated retail experts who ensure your team can execute independently – from onboarding through optimization. Strategic guidance when you need it, not just software troubleshooting.
Why retailers choose Ometria
Industry-leading retailers left legacy tech behind and unlocked exciting new possibilities when they switched to Ometria.
"Ometria is an industry leader in retail, offering innovative strategies to enhance customer engagement and loyalty, as well as optimize our tech infrastructure.”
Jamie De Cesare
Digital Director
Orlebar Brown
"With Ometria's CDP, we can finally bring all our customer data into one place, giving us a unified view of every individual whether they shop online, in-store, or at one of our outlets.”
James Fernie
Global DTC Director
Radley
"Partnering with Ometria will open up so many exciting new opportunities for us to elevate our customer journey and make every touchpoint with the brand feel personalized and relevant.”
Felix Avit
Digital Marketing Manager
Andertons Music Co.
"Ometria is going to transform how we understand and speak to our customers. With all the data at our fingertips, it's clearer than ever before where the opportunities are and where we can lean in.”
Andrew Chung
Ecommerce Director
Baird Group (Suit Direct, Ted Baker)
“We were really impressed by the platform's AI functionality, which will allow us not only to deliver smarter product recommendations, but also anticipate future customer behavior based on past signals.”
Ricky Moxon
CRM Manager
The Cotswold Company
Architect AI
With agentic AI at its core, Architect AI™ helps you personalize at every touchpoint, uncover hidden opportunities, and accelerate your time to market.
The industry-leading CDXP
Ometria is recognized as a leader in retail technology
"Since joining Ometria, our marketing team have really become unstuck. Not only do they finally trust the data, but we can get twice as much done as we could before."
